A helping hand on your journey to voluminous locks, Aveda’s Phomollient Styling Foam emulates a scrunching effect that actually lasts so you can be sure that your strands stay bouncy as you go about your day. Suited to fine and medium hair types, this weightless foam harnesses air-infused technology that transforms a liquid into a foam without hydrocarbon propellants, ultimately revealing head-turning volume – all without needing a wind machine. Beyond granting enviable body and bounce with light-to-medium hold, it also adds enviable shine sans unwanted build-up and residue. Why-It’s-Cult The pioneer of holistic beauty and inspired by the ancient art of Ayurveda, Aveda boasts a renowned range of high performance and sustainably sourced, plant-powered products that are not only vegan and cruelty-free but feature eco-friendly, recyclable packaging too. Founded by Horst Rechelbacher in 1978, each formula is brimming with soothing extracts and oils to not only work wonders on your hair but on your mind too. Bliss incoming… Ingredients WaterAquaEau, Polysorbate 20, Glycerin, Polyquaternium-11, Polyquaternium-10, Oryzanol, Tocopherol, Glycine Soja (Soybean) Oil, Caprylyl Glycol, Fragrance (Parfum), Farnesol, Benzyl Salicylate, Citronellol, Eugenol, Amyl Cinnamal, Geraniol, Linalool, Limonene, Benzyl Benzoate, Citric Acid, Sodium Gluconate, Potassium Sorbate, Phenoxyethanol <ILN45558> For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption. How-to-use Use to build body in fine hair. Spray 1-2 pumps into hand. Rub hands together to distribute evenly and apply to damp hair; distribute near the roots for added lift. Use a round brush and blow-dry to create volume. Do not shake bottle.
